Returns increase, refunds arrive with delays, and Amazon fees surface weeks later. Many sellers only understand the impact when cash flow tightens - which is why January is often called “Returnuary.”

The real risk isn’t returns themselves.
It’s not seeing their full impact on profit early enough.

Why profit analytics matters most in January

Amazon makes revenue easy to see - profit much harder.
Refunds, fees, ad spend, and cost of goods are spread across multiple reports and timelines. Looking at sales alone leads to wrong decisions, especially when margins are under pressure.

Strong sellers use January to:

• Identify SKUs that look healthy on revenue but lose money

• See real margins after ads, fees, and refunds

• Adjust ad spend based on profit, not ROAS

• Make safer inventory decisions before reordering

Where sellerboard comes in

Sellerboard is a profit analytics and business intelligence platform built specifically for Amazon sellers.
Its core is true profit & loss tracking per SKU, variation, and day. sellerboard automatically combines:

• Amazon fees

• Advertising costs

• Refunds and returns

• Cost of goods and logistics

This gives sellers a clear picture of what they actually earn - not just what Amazon reports as sales.

Tools that support profitable decisions

In addition to profit analytics, Sellerboard includes tools that help sellers act on those numbers:

• Inventory management

  The Inventory Planner forecasts stock based on sales velocity and lead times, while Purchase Orders help track supplier orders, quantities, and COGS.

  With Inbound FBA Shipments, sellers can prepare and create shipments directly in sellerboard, keep all shipment data in one place, and monitor what was sent to Amazon — making it easier to identify discrepancies early, before they impact profitability.

• PPC optimization
  sellerboard connects advertising data directly to profit. It calculates break-even ACOS per product and supports bid and keyword automation, helping sellers scale ads without overspending on unprofitable keywords.

• Review generation
  The Autoresponder sends automated, Amazon-compliant review requests, helping increase review volume without risking account health.

• Alerts
  sellerboard monitors critical issues like low inventory, listing changes, Buy Box loss, and other risks - notifying sellers early so they can react before profit is affected.

January rewards sellers who see reality early

Returns are unavoidable.
Flying blind isn’t.

Sellerboard helps sellers understand what’s really happening in their business - especially when margins are tight, and decisions matter most.

ASGTG readers can get exclusive access to an extended 2-month free trial of sellerboard - enough time to set up profit tracking, review your true margins, and make data-driven decisions going into the new year.

👉 Claim the 2-month free trial here and see your real profit before your next big decision.